1. The executive summary is like an elevator pitch or a cover letter. It's a short-and-sweet one-pager that highlights your products or services, target market, management team, short-term and long-term objectives and overall mission. In your executive summary, clarity is your ally. Investors want to see that you have your head on straight. Some people may interpret ambiguity in a business plan as disorganization, sloppiness, or, even worse, weakness.
2. Thorough market analysis shows you've done your homework. You're at least somewhat aware of the challenges you could face in a particular industry or location, both when you first launch and years down the road. When presenting your analysis in the plan, include the following elements:
-Industry overview.
-Market share
-Competitive analysis
3. Alternative Channels. This growth strategy involves pursuing customers in a different way such as, for example, selling your products online. When Apple added its retail division, it was also adopting an Alternative Channel strategy. Using the Internet as a means for your customers to access your products or services in a new way, such as by adopting a rental model or software as a service, is another Alternative Channel strategy.
4.If you've exhausted all steps along the Intensive Growth Strategy path, you can then consider growth through acquisition or Integrative Growth Strategies.there are three viable alternatives when it comes to an implementing an Integrative Growth Strategy. They are:
Horizontal
Backward
Forward
5.Develop operational plan
6. develop financial plan
7. make a business plan
8. implement plan
2. Thorough market analysis shows you've done your homework. You're at least somewhat aware of the challenges you could face in a particular industry or location, both when you first launch and years down the road. When presenting your analysis in the plan, include the following elements:
-Industry overview.
-Market share
-Competitive analysis
3. Alternative Channels. This growth strategy involves pursuing customers in a different way such as, for example, selling your products online. When Apple added its retail division, it was also adopting an Alternative Channel strategy. Using the Internet as a means for your customers to access your products or services in a new way, such as by adopting a rental model or software as a service, is another Alternative Channel strategy.
4.If you've exhausted all steps along the Intensive Growth Strategy path, you can then consider growth through acquisition or Integrative Growth Strategies.there are three viable alternatives when it comes to an implementing an Integrative Growth Strategy. They are:
Horizontal
Backward
Forward
5.Develop operational plan
6. develop financial plan
7. make a business plan
8. implement plan
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