Tuesday, February 4, 2014

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Trademark

Any symbol, word or combination thereof used to represent or identify a product. A service mark means the same thing, but identifies a service.

A trademark is a device, word or combination of words, or symbol that indicates the source or ownership of a product or service. A trademark can be a name, such as Adidas, or a symbol, such as McDonald's golden arches, or it can be a combination of the two, such as when the NIKE name is written with the "swoosh" symbol beneath it. In very limited cases, a shape or even a distinctive color can become a trademark.

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