Monday, February 3, 2014

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Example of Consumer Equilibrium


Consumer Equilibrium can be explained as the point where a consumer gets the maximum amount of satisfaction from the choice he makes between 2 or more competing products. Any deviation from this point results in less satisfaction. For example, A consumer with limited income may wish to purchase both fruit and vegetables. However, the more fruit he buys, the less vegetable he can purchase and vice versa . The consumer equilibrium point will be a point at which he can purchased enough of each to gain the maximum satisfaction with his purchase decision.

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